What we Do

  • A market research firm in Ethiopia with consumer knowledge expertise’s
  • Aims to provide exclusive insight and reviews to our clients
  • Follow holistic approach on all survey we conduct that is reliable with data quality and will assure clients satisfaction

PRIOR to data collection we ensure:

  • Clear mutual understanding of research objectives
  • Research materials are designed properly
  • Training and piloting

DURING  & POST  data collection we ensure:

  • Filled out interview pass through back checking & scrutinizing for either revision or rejection
  • Project status update to client.


  • Competitive analysis
  • Surveys of consumer perspectives on specific market
  • Traders’ surveys
  • Desk researches
  • Mystery shopping
  • Product tasting/ trail
  • Market entry surveys
  • Employee satisfaction survey
  • Consumer satisfaction survey